Custom Logo - $300

• Includes the first "comp" and one revision
• Additional revisions- $30 per hour

When you decide you'd like me to start work on your logo, I ask for a down payment of 50% (nonrefundable). Once I receive this I will develop a clear and concise verbal concept for your logo that I will pitch to you. If that concept appeals to you, I will begin "putting pen to paper" and develop a visual comprehensive (or "comp") of your logo for you to look at. I will make one, all inclusive, revision to your comp at no cost. Additional revisions will be charged at my hourly rater. Most of the logos I have designed were completed with only one revision or none at all.

Your logo package will include:

• Two "hard" (paper), camera ready, copies of your logo, one in color and one in black & white. (suitable for framing)
• A CD containing the computer files of your logo in color and black & white:
  
• Vector Image File Formats - Images that are described by shapes. The preferred format for printing both on paper and on clothes (good for embroidery too). The image can be scaled up without becoming blurry. However, gradients don't work very well.
  • EPS file - the standard interchange format in the print industry
  • SVG file - the World Wide Web standard vector image
  • PDF file - general purpose platform-independent document format
• Bitmap/Raster Formats - Images that are described by pixels: squares of color arranged in a grid. Looks great on the screen. No problem with scaling down to the size of a business card, but scaling up will become blurry. Gradients are okay.
  • JPG file - Used on the web to save bandwidth: it loads fast. Used when accuracy is not critical.
  • PNG file - The best of the lossless image formats. Widely supported by web browsers and image viewers/editors
  • TIF file (compressed) - For storing raw bitmap data by some programs such as scanners.
• and also the files of the fonts used in your logo.